Department of New Media and Communication

Undergraduate programme training specialists in digital media and communication strategies.

FacultyFaculty of Communication
Duration4 Years
DegreeBachelor's Degree
LanguageTurkish
InternshipMandatory
Programme TypeFull-Time

Who Is It For?

The New Media and Communication program is suitable for students who are interested in digital technologies and media production, possess creative thinking skills, have written and visual communication abilities, actively use social media and digital communication tools, follow current developments, and have strong communication skills. Individuals with critical thinking capacity, openness to different cultures, and aptitude for teamwork have the potential to succeed in this program.

Quick Summary

  • 4-year undergraduate program
  • Full-time education in Turkish
  • Mandatory internship
  • Erasmus exchange program opportunity
  • Double major and minor options
  • Curriculum focused on digital media, social media, and content production

About the Department

The Department of New Media and Communication within the Faculty of Communication trains professionals equipped with the knowledge and skills required by the changing media and communication landscape brought about by digital transformation. The program offers an interdisciplinary education in communication theories, digital media production, social media management, journalism practices, and strategic communication. Students develop competencies in producing, analyzing, and managing content using both traditional and digital media tools. The curriculum is updated in line with industry developments, technological innovations, and academic research. The mandatory internship enables students to establish direct contact with the industry, while the Erasmus exchange program offers international experience opportunities. Double major and minor options allow students to expand their competencies across different disciplines.

Career Opportunities

Graduates of the New Media and Communication program find employment opportunities in digital media organizations, advertising and digital agencies, corporate communication departments, newsrooms, production companies, and press-communication units of public institutions. Additionally, career paths as independent content creators, digital entrepreneurs, or freelance media professionals can be pursued.

What Will You Learn?

Planning and managing digital media content production processes
Using social media platforms strategically and analyzing their performance
Producing video, audio, and visual content
Applying digital journalism and news writing techniques
Designing and executing public relations campaigns
Developing brand communication and corporate identity strategies
Understanding web design and user experience fundamentals
Conducting media literacy and critical media analysis
Creating digital marketing and content strategies
Collecting and interpreting data using communication research methods

Competencies You Will Gain

Professional-level use of digital media tools
Competency in creating and implementing social media strategies
Multimedia content production (video, audio, graphics) skills
Critical thinking and media analysis competency
Ability to prepare and execute strategic communication plans
Digital storytelling and content writing competency
Data analysis and digital metrics interpretation skills
Project management and team coordination competency
Public relations and crisis communication management skills
Competency in acting in accordance with professional ethical principles

Educational Opportunities

FACILITY #1

Hands-on content production in digital media laboratories

FACILITY #2

Access to video and audio production studios

FACILITY #3

Industry experience through mandatory internships at media organizations and agencies

FACILITY #4

Study abroad opportunity through the Erasmus exchange program

FACILITY #5

Interdisciplinary development through double major and minor programs

FACILITY #6

Workshops and seminars with industry professionals

FACILITY #7

Active content production experience on university media platforms

FACILITY #8

Participation in national and international media projects

Frequently Asked Questions

What is the duration of the New Media and Communication program?
Is an internship mandatory?
Can I benefit from the Erasmus program?
Can I pursue a double major or minor?
In which fields can graduates work?
Is the program technical or theoretical?
Can I pursue graduate education?
What is the language of instruction?
What software and tools are taught in the department?