Department of Marketing and Advertising

An associate degree programme training qualified technicians in Marketing and Advertising.

FacultyVocational School of Social Sciences
Duration2 Years
DegreeAssociate Degree
LanguageTurkish
Programme TypeFull-Time

Who Is It For?

Suitable for students inclined toward hands-on work and practical skills.

Quick Summary

  • 2 Years associate degree program
  • Full-time education in Turkish
  • Internship and practice opportunity
  • Comprehensive curriculum in Marketing and Advertising

About the Department

Marketing Program started its educational activities within the body of Mersin University, Mersin Vocational School in 1992. It has carried on its academic program within the body of Mersin University, Social Science Vocational School since May 6 th, 2005. Marketing Program have normal and evening education types. It has totally 100 student quota in a year.

Purpose of the program ; Development and is open to learning , the learner as well as learning methods, information, knowledge, technological development tracking, routing and adaptation ability , professional ethics and public morality compliance with the principle , consumer -oriented thinking skills , environmentally sensitive , professional development, with appropriately qualified , equipped with our country's historical past and depends on the values ​​, our school has received the necessary information to practical ability to transmit and equipped with the necessary analysis and synthesis ability , with entrepreneurial -spirited, effective communication techniques , employ primarily regional area and then at the country level operating businesses' marketing , communications, advertising , sales, research and so on. Marketing Clerk of the areas they need to train. Objectives of the program , our program have the qualifications to fulfill the criteria for professional qualifications courses identified and were placed into four semesters . Change requests from internal stakeholders and external stakeholders taking into account the demands and needs of the day on lesson plans in order to meet the necessary changes are made.

To successfully complete all the program courses (which is totally 120 ECTS), all students have to take minimum 2.0-weighted GPA of 4.00.

Our graduates; As a result of the expansion of supermarkets in these organizations; Store marketing manager, product group responsible Customer Relationship Management, and Store Shelf in the areas of editing, etc. are employed. In the service sector, particularly insurance services are playing an active role in marketing. Of the importance of one to one marketing businesses operating in this field in conjunction with a personal take place as the salesperson In advertising and publicity firms, marketing research organizations Businesses can take part in the marketing department.

Graduate students can register to 4 year program if they get enough points from Vertical Pass Exam (DGS) and prove their English language knowledge. In addition, they can register to 4 year program to Anadolu Univeristy which it called (AÖF) without taking an exam.

Career Opportunities

Graduates can work as technicians in public institutions and the private sector. They may continue to bachelor's programs through DGS.

What Will You Learn?

Fundamental concepts and theoretical knowledge in Marketing and Advertising
Current applications and methods in the field
Scientific research methods and analytical thinking
Professional ethics and responsibility
Teamwork and communication skills
Technology use and digital competencies
Problem identification and solution development
Applied vocational skills and field experience

Competencies You Will Gain

Theoretical and applied knowledge in Marketing and Advertising
Analytical thinking and problem-solving skills
Effective communication and presentation skills
Teamwork and collaboration skills
Professional ethics and responsibility awareness
Lifelong learning and self-improvement

Educational Opportunities

FACILITY #1

International exchange programs

FACILITY #2

Internship and field practices

FACILITY #3

Academic counseling and guidance services

FACILITY #4

Participation in seminars, conferences, and workshops

FACILITY #5

Student communities and social activities

Frequently Asked Questions

What is the duration?
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Is internship mandatory?
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Can I benefit from Erasmus?