Department of Marketing and Advertising
Associate degree programme training technicians in marketing and advertising.
Who Is It For?
The Marketing and Advertising program is suitable for students who possess creative thinking skills, enjoy communicating, are interested in the digital world, follow consumer trends, have analytical and strategic thinking abilities, and want to work in a dynamic sector. It appeals to individuals who are curious about social media and digital content creation, are interested in visual design, and have developed persuasion skills.
Quick Summary
- 2-year associate degree program
- Full-time education in Turkish
- Mandatory internship requirement
- Erasmus exchange program opportunity
- Opportunity to complete a bachelor's degree via DGS
- Curriculum focused on marketing, advertising, and digital media
About the Department
The Marketing and Advertising program at Anamur Vocational School provides education to meet the digitizing business world's need for qualified personnel in marketing and communication. The program combines theoretical knowledge and practical education in marketing principles, advertising strategies, digital marketing tools, brand management, consumer behavior, and sales techniques. Students graduate with the competency to use traditional and digital marketing channels with an integrated approach. The curriculum is updated in line with sectoral developments and digital transformation processes; mandatory internship practice ensures students gain sectoral experience. International education opportunities are also offered to students through the Erasmus exchange program.
Career Opportunities
Marketing and Advertising program graduates find employment opportunities in advertising agencies, digital marketing companies, media organizations, retail chains, e-commerce platforms, and marketing departments of businesses in every sector. Additionally, there is the opportunity to continue with bachelor's programs such as Public Relations and Advertising, Business Administration, and Marketing through the Vertical Transfer Exam (DGS).